Free White Paper: Alternative Data Brings Opportunities to The Financial Sector

Those without direct contact to the financial sector have only heard rumours about alternative data. Supposedly, this new type of data has provided businesses with previously untapped decision making potential. Those in the financial sector who are able to utilize alternative data are now able to generate better returns on investment than their competitors.

In the past year, alternative data has experienced a powerful surge of growth. At Oxylabs, we have seen inquiries from the financial sector increase nearly three times when compared to previous years. Globally, total spending on data has increased over six times in the past five years.

Almost every business has been talking about doubling down on data. However, it can often be difficult to differentiate between hype and true utility.

Therefore, we decided to investigate the true extent and importance of alternative data in the financial sector. In cooperation with Censuswide, Oxylabs have conducted a survey of 252 UK senior data decision-makers in order to shed light on the topic. Our survey provides everyone with a complete view of the role alternative data plays in the financial sector.